With social media platforms rapidly changing and growing, it’s no surprise that content is changing with it. Especially the type of content that gets put out on different platforms for people to see. 

Video is rapidly becoming one of the wider forms of content that are being used among all sites. These short video snippets amass thousands of views each day and engage a range of different audiences. 

Over 200 million businesses are using Instagram and even Facebook to engage with their followers and customers. For a business to get noticed, informing content must be made to make sure that you stand out from the rest. 

One of the main ways to make sure that content is engaging is to make it relevant to you. Whether it be personal to your business or even just a little insight, it’s what captures the users that will bring in the extra traffic to your accounts. As a business, you want to make sure that you’re remembered. So, adding something valuable makes sure that even the least engaged people, remember who you are! 

If you’re interested in potentially promoting your business through video but don’t know where to start, contact us today for free advice and we will be sure to help in any way that we can!